As with any industry, marketing should be approached with the long game in mind. Every business should have a marketing plan that is made up of a selection of short and long term activities and that utilises a variety of different on and offline channels. This session will outline the fundamentals of how to structure your plan with a view to attaining long-term and sustainable success whilst adhering to the principles of the 7 Ps of Marketing. When not attending timetabled sessions, you will be expected to continue learning independently through self-study.
In order to complete this course you must successfully complete at least 20 credits from the following list of OPTIONAL modules. In order to complete this course you must successfully complete all the following CORE modules . The cost of accommodation and other living costs are not included bluefoundationsite.com within your course fees. More information on the cost of accommodation can be found in our accommodation pages. Whilst not essential it is advised you own a computer or laptop capable of creative work. It might also be useful to purchase a digital camera during the first year.
We have been advised that an alternative source of support may be found through Creative Scotland’s Open Fund, the details of which can be found on this link. Apart from frequent visits to London, the course offers two optional study trips. With an RICS-accredited degree you are eligible to enrol onto the Assessment of Professional Competence , RICS’ two-year structured training programme.
In short, the curriculum balances skills training with academic rigor, as well as core business and legal concepts with industry-specific knowledge in order to reflect the diverse professional landscape students might wish to enter. Students benefit from frequent field trips to art business enterprises and partnership projects with industry. A level Business aims to develop a critical understanding of the objectives, management, and decision making of public and private sector enterprises. Students will learn about the social, economic and technical environments which constrain an organisation’s actions and provide opportunities for growth and profitability. In the Lower Sixth the course covers the key functions of business – finance, marketing, operations management, and human resource management – and their influence on stakeholders and society. In the Upper Sixth, students will acquire a more holistic approach to problem-solving and decision-making through developing strategies to solve complex business problems and manage strategic change.
- You will be supported to navigate the extensive range of careers in the creative and cultural sectors.
- Trends in the current art market are covered with a forecast for the year ahead, key considerations of value in art, and strategies for collecting art.
- 240 credits equivalent following the study of a cognate design discipline at Levels 4 and 5, or HND, Foundation Degree, DipHE .
- This Art Business course is delivered by Kingston School of Art, which has its roots in the studio-based approach of Britain’s art school system .
The course work with SOFA, The Society of Fine Art Auctioneers, who provide bespoke internships across the UK as well as with a number of contemporary art galleries, PR agencies and others. A study trip to TEFAF gives you access to the most important art and antiques fair in the world while a further study trip to Art Basel offers you insights into the most important contemporary art fair. When I applied for the Art Market and Appraisal MA at Kingston, I was working full time so approached my employer for sponsorship. I wanted to use the masters degree to work towards my RICS accreditation, which my employer positively encouraged. I found that the course complemented my existing job within the auction world, and the staff at Kingston University were sympathetic to any conflicts in my timetable that arose from existing work commitments. We had dozens of guest speakers throughout the course, and almost all of them were senior managers, including from amazing organisations like Christie’s, Gagosian and Hauser & Wirth.
Culture and collections
Access our skills to maximise commercial income or community impact in the arts, culture & heritage world, through digital and physical events and training and workshops to help build your ideas and projects. You’ll also take part in three core Liberal Arts modules and one Global Perspectives module that facilitates interpersonal, intercultural, cross-disciplinary learning, increasing self-awareness and a sense of global citizenship. Topics include employability, equality, entrepreneurship, diversity and sustainability.
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UCAS applicants will also receive official notification via the UCAS system. You can expect to receive a decision on your application within 10 working days of receipt of your completed application and supporting documents. We have links to some of the biggest names in the industry, including Ogilvy & Mather, JWT, TBWA and Wieden+Kennedy. We’ve got plenty of courses you can study from a distance or closer to home. An experienced and passionate Welsh theatre director and producer, Geinor was born in Merthyr Tydfil. Catherine has been a Fund Manager with The Waterloo Foundation for the last 10 years.